Generative Engine Optimisation (GEO)
Make your business understood and cited by AI assistants and AI search.
Being the answer, not only a result
More people now ask AI assistants and AI search for answers instead of scrolling a list of links. Generative engine optimisation (GEO) is the work of making sure those systems understand your business and can describe it accurately.
Strawberry Agency offers GEO in Lebanon, from Jounieh. It builds on solid SEO: clear facts, consistent information, structured data and content that answers real questions in plain language.
Nobody can control what an AI system says. What you can do is remove the confusion that makes it get you wrong.
“Be easy to understand and hard to mistake for someone else.”
- Entity clarityOne consistent description of who you are and what you do
- Structured dataSchema for business, services, people and events
- Answer contentPages that answer questions directly
- Crawler accessrobots.txt and llms.txt policy for AI crawlers
- ConsistencyName, address, phone and facts aligned across sources
- MonitoringChecks of how AI assistants describe you
What GEO covers
Entity audit
How your business is described across your site, profiles and directories, and where the facts disagree.
Structured data
Schema markup so machines can read your business, services, people and events without guessing.
Answer-ready content
Pages and FAQs that answer the questions customers ask, in short clear language that can be quoted.
AI crawler policy
Deciding which AI crawlers may read your site, and publishing that policy in robots.txt and an llms.txt file.
Source consistency
Aligning your name, address, hours and descriptions on your site, social profiles and listings.
Monitoring
Regular checks of how the main AI assistants describe your business, with fixes where they get it wrong.
How we approach GEO
Facts first. AI systems repeat what they can verify. We make sure your facts match everywhere.
Write for answers. Direct, specific statements beat marketing language.
Make it readable by machines. Structured data and clean markup remove guesswork.
Check the output. We ask the assistants about you, record the answers and correct the sources.
Audit
How AI assistants and search describe you today.
Align
Fix inconsistent facts and profiles.
Structure
Schema, FAQs, answer pages and crawler policy.
Monitor
Regular checks and corrections.
Where this connects
Questions we are asked
What is the difference between SEO and GEO?
SEO aims to rank pages in a list of results. GEO aims to make AI assistants describe your business correctly and cite you in their answers. They share foundations.
Can you make ChatGPT recommend us?
No one can guarantee that. We can make your business easy to understand, consistent and well sourced, which improves the chance of being described accurately.
What is llms.txt?
A plain text file that gives AI systems a short, accurate description of your business and its main pages. It is a helpful signal, not a ranking switch.
Should we block AI crawlers?
It depends on your goals. Businesses that want to be found usually allow them. We help you decide and publish the policy.
How do you measure it?
We ask the major assistants a fixed set of questions about your business at regular intervals, record the answers and track whether they become more accurate.
Find out what AI says about you.
Send us your website address. We will check how the main assistants describe your business and what to fix.