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Influencer Marketing in Lebanon

Finding, briefing and managing creators who fit your brand and audience.

Code INF
01 - Positioning

Creators chosen for fit, not follower counts

Strawberry Agency runs influencer marketing in Lebanon, from Jounieh: we find creators whose audience matches yours, brief them, manage the campaign and report what it achieved.

Follower counts say little about whether a creator will move your audience. We look at who actually follows them, how they engage and whether their content fits your brand before anyone is approached.

Campaigns are planned with clear deliverables, disclosure that follows platform rules and agreed measures of success.

“Pick creators for the audience, not the number.”

  • SelectionAudience fit, engagement and brand safety
  • BriefingClear brief, deliverables and approvals
  • ManagementContracts, schedule and content review
  • DisclosurePaid-partnership labelling on each platform
  • ReportingReach, engagement and results
  • PlatformsInstagram, TikTok, YouTube, Facebook
02 - Scope

What influencer marketing covers

A

Creator research

A shortlist of creators whose audience, tone and values fit your brand, with the reasoning shown.

B

Campaign planning

Objectives, deliverables, timing and budget agreed before any creator is contacted.

C

Briefing and contracts

A clear brief, usage terms and payment terms so everyone knows what is expected.

D

Content review

Approval of drafts before they go live, within the creator freedom the brief allows.

E

Disclosure

Posts labelled as paid partnerships according to each platform rules.

F

Reporting

Reach, engagement and results against the goals set, with lessons for the next campaign.

03 - Method

How we run a campaign

Audience before audience size. We check who a creator reaches, not only how many.

One clear ask. Each campaign has a single main action for the audience to take.

Room for the creator. Briefs set the message and limits and leave space for the creator voice.

Measure and learn. Results are recorded and used to choose better next time.

01

Objectives

Goal, audience, budget and timing.

02

Shortlist

Creators matched and approved by you.

03

Run

Briefing, content review and publishing.

04

Report

Results and recommendations.

04 - Related

Where this connects

Services

Social media

Amplify creator content with social media management.

Services

Content creation

Brand content made alongside creators: content creation.

Services

Digital marketing

Part of a wider plan with digital marketing.

Work

Events

Creators at launches and events, with event management.

05 - Questions

Questions we are asked

How do you choose creators?

By audience fit, engagement quality and brand safety, not follower count alone. You approve the shortlist before we contact anyone.

How much does it cost?

Creator fees vary widely. We build a budget around your goal and agree it before approaching creators.

Do posts need to be labelled?

Yes. Paid partnerships should be disclosed according to each platform rules, and we make that part of every brief.

Can we reuse the content?

Usage rights are agreed in the contract. We negotiate the use you need, for example on your own channels.

How do you measure success?

Against the goal set at the start: reach, engagement, traffic or sales, reported after the campaign.

Start

Tell us who you want to reach.

Send us your audience and goal. We will come back with a creator shortlist, a plan and a cost.